The All-New Chery Tiggo 7 Has Arrived: A New Benchmark for Mid-Size SUVs in South Africa

There’s a new contender in town that’s about to change everything South Africans thought they knew about the mid-size SUV segment. With the arrival of the all-new Chery Tiggo 7, the bar has been raised for what buyers can expect not just in terms of styling, but also in how much technology, performance and premium quality one can get for under R500 000!

Designed to appeal to discerning drivers who want more than just transport, the Tiggo 7 offers an elevated experience from the moment you lay eyes on it. Its exterior lines are taut and sophisticated, with a commanding presence that stands confidently among more expensive European rivals. From the striking Diamond Starry grille to the bold 19-inch glossy wheels, it’s clear that this vehicle wasn’t built to blend in.

But the Tiggo 7 is far from all style and no substance. Beneath the sculpted body lies a powerful and refined 1.6TGDI turbocharged engine that delivers 145 kW and 290 Nm of torque, the kind of performance that makes highway overtakes effortless and city traffic feel less like a chore. Paired with a 7-speed Dual Clutch Transmission (DCT), the drive is both responsive and remarkably smooth, whether you’re cruising through Rosebank or navigating the early morning congestion on the N1.

Step inside, and you’re immediately greeted by a cabin that feels far more luxurious than the price tag suggests. The first thing to catch your eye is the sweeping 24.6-inch dual screen setup, which integrates your infotainment and driver display into one futuristic interface. The materials are high quality, the layout intuitive, and the attention to detail impressive, especially the inclusion of an 8-speaker Sony audio system and wireless charging that elevates daily commutes into something you might actually look forward to.

Safety hasn’t been overlooked either. In fact, it’s one of the key areas where the Tiggo 7 excels. Equipped with seven airbags, a high-strength body, and a sophisticated 360-degree panoramic camera system that includes a 180-degree chassis view, this SUV is built for peace of mind, something that resonates deeply with South African families and professionals alike.

Fuel economy is another strong point, with an efficient 7.2L/100km combined consumption figure, which means fewer stops at the petrol station and more time enjoying the drive. And in a climate where cost of ownership is under increasing scrutiny, this makes the Tiggo 7 a practical as well as aspirational choice.

But perhaps the most defining aspect of the Chery Tiggo 7 is its ability to blend all these attributes into a cohesive, confident package. It’s not trying to be something it’s not. It doesn’t rely on legacy brand loyalty. Instead, it wins drivers over the moment they sit behind the wheel — not with hype, but with quality, performance, and an undeniable sense that this is what the future of value-driven motoring looks like.

Available in three trims — Prime, Prestige, and Legacy — the Tiggo 7 offers something for everyone, whether you’re upgrading from a compact hatchback or stepping into your first SUV. And with Chery Sandton and Northcliff recognised as award-winning dealers, there’s no better place to experience this new benchmark for yourself.

The automotive landscape in South Africa is changing and the Chery Tiggo 7 is driving that change forward. Beautifully styled, packed with tech, and loaded with confidence, it doesn’t just arrive. It arrives with intent.